Recently, the Pivot Conference team set out to learn more about the state of social advertising and the future ahead by conducting an industry survey of 230 brand managers, executives, and marketing professionals. We will release the full report during the week of July 25th. Not all of the insights we learned will make it into the final report. However, I will share a few interesting findings as they come up starting with this one
The Top Marketing Sites for Social Media Marketing Trends
We asked participants to share their favorite sites, blogs, and newsletters for learning the latest about social media marketing trends.
1. Mashable earned the top spot with 82%
2. Techcrunch followed with 61%
3. AdAge earned the third spot with 54%
4. emarketer 44%
5. Brandweek 36%
6. MarketingProfs 27%
7. SmartBrief for Social Media 26%
8. Altimeter Group 26%
9. MarketingSherpa 21%
10 ClickZ 20%
We also asked survey respondents about the role they play within their organization. The titles reflect the state of social media within business and the importance executives place in information related to new technology and trends.
Corporate Marketing Managers represented the largest group of individual respondents with 16%, but a three-way tie followed closely behind with participants representing Corporate Presidents/CEOs/Principals, Directors of Marketing, and Agency Presidents/CEOs/Principals.
What do website search tools you Seo White href="">search engine optimization australia think? What are your favorite resources for social media?
Stay tuned for the report on Social Advertising next week! To read our first report, please follow the ranking seo link: Brands Pursue the Social Consumer.
About Pivot
The Pivot Conference is designed for brands and their agencies and will take place October 17th and 18th in New York. This years theme focuses on an important shift in marketing as brands respond to The Rise of the Social Consumer.
If youd like to join us, you can register here. Please use SOLISVIP for a special 20% discount. Contact Mike Edelhart at [email protected] to inquire about sponsorships.
Connect with Brian Solis on Twitter, LinkedIn, Facebook, Google+
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The New ENGAGE!: If youre looking to FIND answers in social media and not short cuts, consider either the Deluxe or Paperback edition
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